Highway of Heroes Living Tribute Honours Canada’s Military this Earth Day

Over one thousand trees to be planted at Downsview Park on April 23TORONTO, Ont. – Canadians who have served in the Armed Forces will be honoured with 2,000 new trees to be planted at Downsview Park’s annual Earth Day celebration.  Contributions to the Highway of Heroes Living Tribute on behalf of TD Bank Group (TD) and Maple Leaves Forever will also be announced.As part of Earth Day celebrations on April 23, 2017, the Highway of Heroes Living Tribute will enlist the help of volunteers to honour the Canadian men and women who both served and gave their lives for their country.  Volunteers will witness a special ceremony, hosted by Ziya Tong of Discovery’s flagship program, Daily Planet, and will also feature a special performance by JUNO Award winning group, The Trews, who will perform the hit song, Highway of Heroes.“With the 150th anniversary of Canada just around the corner, we’re doing something special to recognize Canada’s fallen soldiers in conjunction with Earth Day,” says Mark Cullen, Canada’s gardening Guru and Chairman of the Highway of Heroes Living Tribute. “This is a perfect opportunity for people to take part in a great cause while also getting outside to enjoy the spring weather.”“The Highway of Heroes Living Tribute honours Canada’s fallen soldiers by creating a living reminder of the world they gave their lives to protect,” says Karen Clarke-Whistler, TD, Chief Environment Officer. “We’re proud to be supporting such an important event as part of the TD Common Ground Project, which is helping to connect people across Canada in celebration of Canada’s 150th birthday.”“We are proud to once again provide support for the Highway of Heroes Living Tribute,” says Ken Jewett, founder of Maple Leaves Forever, a founding partner of the Living Tribute. “This additional contribution was made specifically to honour the three gentlemen whose vision made this campaign come to life – Mark Cullen, Michael de Pencier and Tony DiGiovanni.”The Highway of Heroes Living Tribute is creating a living, breathing memorial along the Highway 401 corridor between Trenton and Toronto — known as the Highway of Heroes.  The campaign will see 2,000,000 trees planted to honour Canadians who have served in the armed forces, 117,000 of which will be planted directly on the highway – one for each Canadian that has fallen in war since Confederation.The Earth Day event will take place on April 23 from 10:45 a.m. to 4.p.m at Downsview Park with the ceremony starting at 10:45 sharp.The day will also feature;

  • Military focused story telling session
  • Birds of Prey demos
  • Campfire and busker
  • Information booths
  • People Mover rides
  • Face painting, glitter tattoo booth and more.

This planting is being undertaken in partnership with Downsview Park and in collaboration with TD, Maple Leaves Forever and Michael Levitt, Member of Parliament – York Centre.Available for interviews:

  • Mark Cullen, Chairman, Highway of Heroes Living Tribute
  • MP Michael Levitt

About Highway of HeroesWhen is a tree more than just a tree? The answer is when the tree is part of a memorial to honour Canada’s fallen heroes. The mission of the Highway of Heroes Living Tribute is simple: To honour Canada’s military contributions by planting 2,000,000 trees, 117,000 of which will be for each Canadian that has fallen in war since Confederation.  The Highway of Heroes Living Tribute is made possible by contributions provided by Mark’s Choice, Landscape Ontario, TD, Maple Leaves Forever, the Garden Club of Toronto and donations from Canadians from coast to coast.To learn more, visit www.hohtribute.ca 

Daniel G. Lovell | Special AssistantMichael Levitt, MP | York CentreOffice: 660 Wilson Ave, North York ON M3K1E1T: 416.638.3700F: 416.941.2421